Starting July 21st ZipCar dares you not to drive. CoolHunting reports that the company has introduced a new program: the Low-Car Diet. For those willing to take the leap and go car-free for a full 30 days, they are replacing "participants' car keys with a complimentary transit pass, a free one-year Zipcar membership, drive time credit and a number of other perks from local partners. In the New York City area, Zoo York will aid......

It seems Zipcar has its engines revved up for Shepard Fairey; their latest newsletter included a personal note to the street artist. Seems the company is smitten with his piece that resides on a wall in their new Hope Street and Marcy Avenue lot in Brooklyn (pictured), and hint at wanting to partner up. They write:Check out this latest from famed graffiti artist Shepard Fairey. Rumor has it, he's also a Zipcar member. This amazing......