The utterly unnecessary return of 90210 to the small screen tomorrow means the arrival of giant billboards displaying the new cast. The Brooklyn Paper reports on one in which teens wear swimsuits and lounge in pools in the form of the 90210 numbers. The image can be seen from the BQE and hangs above Williamsburg--specifically in the Hasidic Jewish area. Rabbi David Niederman says, “In Jewish law, it is forbidden to see any part of......

A Fine Blog reports that Pure Yoga on 86th Street has a green wall up, which they call a living wall. "The 1000sf living wall is watered by a computerized irrigation system and trimmed every couple of weeks." With seasonal changes, the plants will be changed out to endure the weather. An urban farm? Not quite. Curbed notes that even though it doesn't have the yoga studio's logo up there, it's gathering them a lot......

Lady Bunny is the latest to join the ranks of Team PETA, and has unveiled the organization's newest billboard, which features the drag queen (image here). Located at the intersection of Varick and Spring Streets, it encourages people to "kick the bucket" and states that "sometimes big bright packages contain dirty little secrets." The Lady coyly remarks that she doesn't "quite understand the slogan," but declares that "at least my fat country ass ain't selling......

Photo via d.billy's flickr. Not too long ago there was a behind the scenes glimpse of the Times Square billboards that light up the "Crossroads of the World" day in and day out. Now it looks like the old fashioned painted ads are more reliable, as AndIAmNotLying points out a glitch from last night in one electronic billboard on 8th and 42nd. Oopsy! It's a snafu that could be costing someone as much as......

K-Rock 92.3 FM has had some sexy, new billboards proclaiming its return to rock (it went talk for over a year) up, but one NJ town isn't thrilled. Enough Denville, NJ residents--and both men and women seemed skeptical of the ads--complained for Mayor Ted Hussa to request one billboard on Route 10 be taken down. Hussa told WABC 7 that it's "back nudity...it's not the worst thing in the world...[but] we rather not see" these......

Seattle's police department is capitalizing on the NYPD's current budget and recruiting woes by giving potential recruits less of a reason to sign up to join the force in New York. Seattle is paying for a huge billboard along the West Side Highway advertising for recruits. The billboard and bus stop ads link to a site that details much higher rookie pay and faster wage increases. Per the Daily News,Seattle pays its police recruits......

Staring down the barrel of a $10 million lawsuit, American Apparel has spoken out about their billboard displaying Woody Allen's image (circa Annie Hall). Chances are the law will find them about as innocent as their barely-dressed teen models. The company says it “was meant strictly as a social parody," and even though those two billboards are normally used for commercial reasons, they're selling the idea that they "also use them as a vehicle for......

Woody Allen on Allen Street via Susan NYC's Flickr. Last year Woody Allen kicked off the scantily clad teen models usually draped over American Apparel billboards, and seemingly made himself the new face of Dov Charney's clothing empire. In both LA and NYC, his image (taken from Annie Hall) hung above city streets along with Yiddish writing paired up with their logo. Now it's being reported that Allen (despite his fondness of young ladies)......

Photos by Rolando Pujol/amNY Not the first time sci-fi has overtaken the streets of New York (last year the USPS installed some R2D2 mailboxes), Spike TV has sprinkled Star Wars ads all over town. Their most eye-catching yet involves lightsabers in a bus shelter (pictured), which amNY spotted at West 34th Street and 8th Avenue. The question is: how long will they last in there? Even the Gap's "Picasso Wore Khakis" ads were stolen......

Yesterday this clip of Robert Plant catching a game at the Garden came out. It shows a younger reporter asking the Led Zeppelin singer about the band's possible reunion at the very arena they stand in. Will Led Zeppelin return to the Garden? The answer remains the same... The best part (besides the fact that the two look like they might make out at any moment) is that Plant seems to assume she doesn't know......

Kimya Mania In a matter of weeks, Kimya Dawson has gone from nice, unassuming local anti-folk artist to a bona fide national breakout star, thanks to the success of the movie Juno and her contributions to the soundtrack. This week the soundtrack hit #3 on the Billboard album chart, and Kimya's been busy basking in the much deserved success. Aside from speaking with us earlier this week, the former Moldy Peach played a handful of......

Goldenvoice concerts, the people who bring the West Coast Coachella each year, are now planning a similar concert for us East Coasters. And it's set to be right in our very own backyard. Sort of. We're told the event will happen at an outdoor space that we are not allowed to disclose at this time, but we will say it's in Sopranos territory (and not Vineland). We hear you may just be able to reach......

Remember when one of the many American Apparel ads on Allen and Houston was defaced with the words "Gee, I wonder why women get raped"? The ad was replaced with a new one soon after, and not much more was heard about the mystery messenger. Until now. Yesterday Jezebel received an email from someone purporting to be the one who held the spray can. He stated:First off, i'm not a graf writer. Honestly, I was......

Word on the street is that Union Square's mammoth Virgin Megastore is closing up shop sometime between now and February 2009. Billboard reports the space is "being offered by a real estate broker for 2009 availability. According to retail sources, New York-based Winick Realty is shopping the space and has sent out packages highlighting its features." The 58,000 square-foot space is being offered together or subdivided and may become another retail space or (wait for......

Notice anything funny about the Calvin Klein billboard below? No, not the hot pink splashing. The giant ad that hangs above Lafayette and Houston has a secret in the "negative space" left by the splashed paint. The silhouette is of the new New Museum building on Bowery. Here is what the billboard looked like over the past few days up until last night: And as Josh Spear pointed out yesterday a "stage 3 reveal" took......

High School Musical Takeover Despite the fact that the most common response we've been hearing is "What the hell is High School Musical?", it appears that Rolling Stone coverboy Zac Efron and his overly theatrical buddies are the toast of the town. Topping the Billboard chart, breaking cable TV records and zombifying tweens everywhere (you've probably bumped into a few already this week on the sidewalk with their faces buried in the lyric book). Even......

The Smashing Pumpkins have officially made their return. The comeback (yeah, we're gonna call it a comeback) appears to be met with little fanfare. The new album, Zeitgeist, came out Tuesday - and was met with a lack of good reviews. The cover art is what we're concerned about here though. Bill Corgan chose (recent interviewee) Shepard Fairey to design the album art for the new album, saying: “Like a great artist can do, Shepard......

Forbes has put out their list of the Top 100 Most Powerful Celebrities, something to bicker about at the water cooler, no doubt. Here are some of the top-ranked New Yorker's and their earnings: Jay-Z at #9 with $83M David Letterman at #17 with $40M Donald Trump at #19 with $32M Sean Combs at #43 with $23M Derek Jeter at #50 with $28M Bill Clinton at #55 with $7M Regis Philbin at #64 with $21M......

It isn't very often a Beatle takes a small stage for an intimate show in New York. Last night, this very thing happened...and lucky for those in attendance, that Beatle wasn't Ringo. Paul McCartney played to a crowd of about 700 fans, press folk and a few celebs (Elijah Wood and Whoopi Goldberg) at the Highline Ballroom. While Macca was there promoting his new album, Memory Almost Full, his set list was full of oldies......

The Rapture Kill at Coachella Sure, it always feels a little silly to travel 3,000 miles across the country to see a local band play to a crowd 10 times the size of what they normally play for. The Rapture, however, thrive in this type of atmosphere and took the chance to really show off how great a live band they've become. Following a disappointing set by fellow dance punk icons LCD Soundsystem to cap......

Walking around town the last few days, we've noticed a bunch of recently defaced streetart pieces. These might be the work of The Splasher, but if you look closely, you can see that something has changed: the paint has been applied with a brush! That's right-- either the Splasher needs a new moniker, or he has inspired a copycat. And a special bonus-- on Kenmare, we spotted another example of vandalized vandalism- a group of......

Today on the Gothamist Newsmap: person under train in Brooklyn, stabbing on the Upper West Side, shootout in the Bronx, and shots fired at Sheepshead Bay High School. There are 12,779 yellow cabs in NYC-- plus "an additional 22,900 car-service vehicles, 10,400 'black cars,' and 4,200 limousines." DeMarco's Pizza, scene of the Greenwich Village shooting last week, opened unexpectedly this weekend-- the owners had said it would be closed down for good. An anonymous......

EVENT: Housing works is opening their new store in Brooklyn today. With great events and thrifty finds and a way to support the HIV-positive homeless community, it's nice to see the store is expanding. 11am to 7pm // Housing Works Thrift Store [122 Montague St, Brooklyn Heights] ART: Photographer Haik Kocharian’s solo show at Robin Rice Gallery is “Isild Le Besco: the Early Years”. Fans of French cinema know Le Besco for her mercurial screen......

A look at some noteworthy programs this week: iVillagelive (WNBC & Bravo, Monday, 12:00 noon) NBC launches this lifestyle show focused on women on Monday. What makes it different from other such shows is that it is going to have an interactive component, since it is a spin-off from the NBC-Universal owned website iVillage.com. The 2006 Billboard Music Awards (WNYW 5, Monday, 8:00 p.m.) Yet another music awards show. The only reason it is noteworthy......

God, we're so sick of Snakes on a Plane that we want to kill anyone and everyone that makes a "something on a something" joke. But then we realized that there was no way we could ever win this fight, and, hell, if you can't beat them, we might as well join them. And with that, you have the theme of this weeks' Gothamist network post. Austinist makes it easy for us, with Candidate......

Seems that Donald Trump is heading into some real community problems with his attempt to build his 45-story Trump International Hotel & Tower on Spring Street. Though Trump claims he's got proper zoning to build his newest behemoth (the project will be overseen by Trump spawn Don Jr. and Ivanka along with Apprentice 5 winner Sean Yazbeck) local activists say "nuh-uh." Their complaint goes something like this: Trump is planning on selling the 400......

Brooklyn Vegan has the scoop on the inaugural High Line Festival, which will occur, well, a year from now (May 2007). The festival will take place in neighborhoods underneath the High Line, the public park which will be transformed from the abandoned elevated railway line on the west side of Manhattan. Who is curating such an event? David Bowie. According to Billboard: Bowie will play a large outdoor concert, his first show in New York......

Paul Scheer, Actor/Comedian...

A group of dancers is suing the New York City over its cabaret laws. Currently, NYC requires any establishment with three or more dancers to have a license. And many establishments don't, because they are difficult to get and are only allowed in certain areas. Norman Siegel is representing the dancers, and told the press, "Most New Yorkers think we're making it up. They [people] don't believe ... if you get up and move your......

Last night, a man was shot outside of Hot 97. This would be scary in most cases, but the interesting thing is that the victim is a part of 50 Cent's entourage, and this happened while the rapper, who was famously shot multiple times and lived to tell and get rich, was inside. Now, the police are not sure if there is a connection between the shooting and 50 Cent, but 50 Cent was making......