Last month the History Channel series "Cities of the Underworld" was the first subway wrap ad to be unveiled on the Times Square Shuttle. Now Google Maps has stepped up to the plate, helping the MTA with their huge budget crisis by paying for a colorful ad campaign on the S. NYC the Blog notes that "Google has only wrapped the exterior of the train, leaving the interior with the more traditional ads we are......

Perhaps you've noticed Bank of America's ad campaign that gives customers $10 back for every $100 they use on public transit. But NBC New York notes that the ads are a bit subversive in touting BoA's program, since the print ads, feature people and copy like "Ten bucks for every hundred I spend on transit? Great. How about finding a cabbie who doesn't mind going to Brooklyn?" or "Ten bucks for every hundred I spend......

Photo courtesy Metropolitan Transportation Authority. The MTA is currently testing out new digital screens that display ads on the sides of buses running on the M23 route. The screens, which use GPS technology to change according to each neighborhood's demographic, are being installed by New York-based ad company Titan Worldwide; the company's website declares that the 12-foot displays "are bright and unavoidable and will enable advertisers to target mass audiences by time of day, block,......

Following the news that garbage trucks would soon be creative canvas for advertisers, and with ads already in and now around subway cars...it was only a matter of time before the interior subway tunnels themselves became a money-maker as well. Who looks out the windows while underground? Who knows, but LA has commercial images projected on the interior of tunnels, and now NYC is going to try it out. The NY Times reports that "starting......

Nothing wrong with helping mend the huge city deficit by putting up ads right on city property, right? Billboards are already filling up the skyline, and advertisements have even begun to wrap themselves around the subway cars...but what if they were on a garbage truck? amNY reports that one estimate shows that "the city could generate up to $10 million to put toward billions in deficits by selling ads on garbage trucks and city vehicles."......

It's unclear as to whether or not Jake Bronstein and his Zoomdoggle team are now hired guns for George Lucas & Co., but considering their latest Indiana Jones-themed stunt began on the day of the latest Indiana Jones DVD release, we're guessing it's a safe bet to say they are. Yesterday a Zoomdoggle employee tipster sent us in these photos of IndiHats around town, and another tipster informed us that Zoomdoggle updated their website......

Photos via the MTA and the History Channel. Behold! This morning the MTA unveiled the first "full advertising wrap of the exterior and interior of a New York City subway." Synergy alert! The ad is for the History Channel's Cities of the Underworld, which follows urban explorer Don Wildman on his adventures beneath major cities. Adventures happening ever further down from the ones New Yorkers experience on the 42nd Street Shuttle. The underground ad......

City Councilman David Yassky announced a plan yesterday for the city to sell ads on its trash cans, a revenue source that he says could rake in $2.5 million. The city owns 25,000 trash receptacles that under Yassky's plan would all bear ads within two to three years. The move would also potentially put a stop to trash cans being funded out of Council members' budgets and then arriving on the streets with the only......

Photo by Todd Bilius. Earlier this week Gossip Girl's new ad campaign was revealed, just begging to be reworked by the infamous subway ad artist (or anyone with scissors and a distaste for teen dramedies). It didn't take long, as a reader sent us the above photo, from the 23rd Street C and E station, taken this morning.......

The One Times Square building is empty. Why? Because the owner can afford it by selling ad space alone. It costs $300,000/month to advertise on that structure -- one of things you'll learn in this behind-the-LED-screens look at Times Square. Host John Woods takes a look at the crossroads of commerce, and even talks to the owner of Landmark Signs, Tony Calvano, whose company has been maintaining and installing most ads in Times Square since......

Ex-Road Ruler, and current-prankster, Jake Bronstein was back on the streets recently. This time he wasn't trying to get laid by wearing a wookie suit on the subway, he was getting strangers lucky! Putting $50 of pennies to use, he "affixed little messages to the underside (the 'tails' side) using spray adhesive and gobs, and gobs, of patience." What would the lucky penny-picker-upper get? A message saying "It's Your Lucky Day" immediately followed by a......

The image below isn’t a rejected Rage Against the Machine album cover, but rather an ad campaign for a leading Brazilian business newspaper, Gazeta Mercantil. Designed by illustrator Pedro Izique for the São Paulo office of ad agency JWT, the print ad redesigns the Dollar, Euro and Yen with images of “some of the most important events of the last century.” For the U.S., that means 9/11, pot, oil, war and Arlington Cemetery. The slogan?......

Photo of sandwish shop, by Tien Mao Observant New Yorkers may have noticed that someone's got an ax to grind with Sarah Marshall. There are posters all over town telling the woman that she is maternally hated, she sucks, and that yes, she does look fat in those jeans. The posters are part of an ad campaign promoting the movie Forgetting Sarah Marshall, featuring Kristen Bell as an ex-girlfriend who is difficult to forget.......

The Equinox fitness club chain will soon be bringing a controversial ad campaign to New York City that features nuns sketching a male nude model. The ads are currently on display only in Boston, but will soon be shown in other cities, including NYC. The Boston Archdiocese feels that the ads are a slam against the Church and the Catholic faith. Keira McCaffrey of New York's Catholic League expressed less outrage than disdain. "It's......

Now we know why there are still people heading to The Garden. There aren't any Knicks’ fans left, they are all paid actors. At least that’s the conclusion one could draw from a story in the New York Press. It turns out that the people in the "fan ads" (like the one pictured above), are mostly paid actors and their stories are made up for the commercials. The surprising thing is that apparently the......

This ad for Pakistan Airlines is real. And in the history of advertising, it really takes the creepy cake. Even worse than babies endorsing cigarettes! Seriously, if Nostradamus ran an ad firm to warn the world about blowback, this would have been in his portfolio. It appeared in the March 19th, 1979 issue of Le Point (and surely countless other publications). Yes, the shadow is in pretty much in the same place as where......

New York University's Child Study Center is pulling the plug on a controversial ad campaign publicizing childhood mental health problems that was considered stigmatizing. The campaign was meant to raise awareness of conditions like Attention Deficit/Hyperactivity Disorder (ADHD), Asperger's Syndrome, autism, depression, and bulimia. Critics strongly objected to the style of the campaign, however, which took the form of realistic looking ransom notes addressed to parents that stressed kids with these conditions would be doomed......

Last month in Rolling Stone's November 15th issue, the magazine turned 40 -- and while going "over the hill" they may have crossed the line. The issue contained a four-page fold-out section called Indie Rock Universe, which amongst other things included the names of Indie's elite. This "universe" was discovered when the pages of a fold-out "butterfly gate" ad for Camel cigarettes was opened up. This is where the lines began to blur, as the......

Former mayor Rudy Giuliani visited Barrington, New Hampshire store The Christmas Dove yesterday during various campaign visits in the Granite State and bought a ceramic angel. Perhaps it was an angel of mercy, as he has begun to pull back NH-related advertising in order to concentrate on the Florida primary, implicitly acknowledging that he doesn't have a chance against Republican front runner Mitt Romney and Senator John McCain, who has surged into second place......

What is Rudy Giuliani getting for the new year? It looks like he's in for some campaign tactics from families representing firefighters that died on 9/11 that The Post is calling "Swift Boat" like. James Riches, a deputy fire chief who's son James Jr., a firefighter who died at Ground Zero, is organizing the campaign against the former mayor. Riches told The Post that things should be "up and running" for January 1st and......

We would like to take a moment to thank this week's advertisers on Gothamist. The Whitney Museum, host of Kara Walker's amazing "My Complement, My Enemy, My Oppressor, My Love" show. Rubin Museum of Art, the only place for Himalayan art at sea level. New York Dish, offering a chance to win a $50 American Express Gift Card. New York Choral Society, which will be making beautiful music at Carnegie Hall on December 20th. Busted......

We would like to take a moment to thank this week's advertisers on Gothamist. Dewars Repeal Day, celebrating our freedom to drink as we please. Go Eight, bringing us a blowout Hannukah Party on Saturday Night. The Whitney Museum, host of Kara Walker's amazing "My Complement, My Enemy, My Oppressor, My Love" show. Rubin Museum of Art, the best spot for Himalayan art. Sony Card, perfect for funding your holiday purchases. Love is a Mix......

Last month, New York City kicked off a big global advertising campaign to attract more tourists to the Big Apple. The ads appear in a number of venues, and the Post notes that media space has been bought in Out magazine and on the LOGO network, as well as LGBT websites. A Bloomberg administration official explains that gay and lesbians have more disposable income, as they are usually dual-income without kids, "What we're saying......

We would like to take a moment to thank this week's advertisers on Gothamist. Dewars Repeal Day, because you shouldn't take the right to have a drink for granted. Go Eight, a Hanukkah party on December 8th at Webster Hall. The Whitney Museum, currently featuring an exhibition of Kara Walker's work. Rubin Museum of Art, where you can start your holidays in the Himalayas. Sony Card, because you'll get $250 off a personal communicator if......

Notice anything funny about the Calvin Klein billboard below? No, not the hot pink splashing. The giant ad that hangs above Lafayette and Houston has a secret in the "negative space" left by the splashed paint. The silhouette is of the new New Museum building on Bowery. Here is what the billboard looked like over the past few days up until last night: And as Josh Spear pointed out yesterday a "stage 3 reveal" took......

Today on the Gothamist Newsmap: a truck stuck underneath a train platform at 237th St. in the Bronx, an armed robbery on 4th Ave. in Brooklyn, and a burn victim at McKeever Pl. in Brooklyn. The husband who was strangled to death, allegedly by his wife in their new $1 million Long Island home, had a criminal record that included serving several years upstate for rape, robbery, and burglary. A fire at a homeless......

As noted earlier today, a number of consumer activists, sweatshop protesters and anti-capitalist agitators have for years been working to turn Black Friday into Buy Nothing Day. Spearheaded by the anti-advertising gadflies at Adbusters, the event calls on individuals to suspend purchases for 24 hours and engage in creative activism to highlight the unsustainable patterns of mass consumer culture. Naturally, New York’s anti-corporate performance icon Reverend Billy is all over this. We spoke with......

We would like to take a moment to thank this week's advertisers on Gothamist. Dewars Repeal Day, because you shouldn't take the right to have a drink for granted. Go Eight, a Hanukkah party on December 8th at Webster Hall. The Whitney Museum, currently featuring an exhibition of Kara Walker's work. Rubin Museum of Art, where you can start your holidays in the Himalayas. Sony Card, because you'll get $250 off a personal communicator if......

Nicolai Ouroussoff, the architecture critic for the NY Times, enjoys working in his employer's new headquarters, he writes today, but the building designed by Renzo Piano falls short of the best skyscrapers in the city. For one, it allegedly harbors a streak of nostalgia, which in the world of architectural discourse amounts to an aesthetic identity crisis. The nostalgia in question is a longing not for neo-Gothic frills and cornices, but for the 1950s era......

We would like to take a moment to thank this week's advertisers on Gothamist. Go Eight, a Hanukkah party on December 8th at Webster Hall. The Whitney Museum, currently featuring an exhibition of Kara Walker's work. Rubin Museum of Art, where you can start your holidays in the Himalayas. Sony Card, because you'll get $250 off a personal communicator if you apply. New York Dish, where AMEX cardmembers can dish about restaurants. Busted Tees, where......